Friday, October 24, 2008

Vera


I'm sure you've all seen a Vera scarf or a beautiful Vera place mat on Etsy or on Ebay. The designer behind the name was Vera Neumann, an artist turned textile designer. She began designing textiles back in 1946 after WWII. At that time the silk which had been used for parachutes became affordable enough to start her scarf business.

By the 1950s her business had grown to the point where Vera employed a team of designers. These designers were responsible for taking the original design which was done by Vera herself in the form of a 36" scarf, and translating it into other products. As many as 500-600 different designs a year were developed by the team.

Vera worked nearly up to her death in 1993. Vera scarves continued to be made after her death, and today the trademark is owned by The Vera Company of Atlanta, GA.


Did you know that earlier pieces have the ladybug logo? Have fun collecting!

5 comments:

Samy St Clair said...

I love Vera! I have a beautiful red, white and blue scarf with a bright modern floral pattern. I got a great deal on it and now I'm hooked!

sally said...

Great. Now I have something new to obsess over. Pretty cool stuff. Thanks for sharing.

merit said...

Pretty cool stuff. Thanks for sharing.

~Kristin~ said...

Thanks for sharing, I've never heard of Vera...and now have an idea to get some Christmas presents out of the way! And, yes I did say Christmas!! :)

That Girl Designs said...

Oh, I have a few old Vera scarves. They make great pillows! And yes, I did know about the lady bug after doing a little research when I started buying them up!